Blog

A photography blog to help you GROW your business!

Woman wearing white sitting on a couch smiling at the camera.

June

1

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2025

Stop Hiding! Why You (Yes, You) Need to Show Up in Your Brand

Let’s just say it: You are your brand. Whether you're a solopreneur, small business owner, or the face of a growing team, people want to connect with you—not just your logo or your list of services.And yet, I can’t tell you how ...

Headshot of a man in glasses with a bow tie.

May

1

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2025

Is Your Team Page Sending the Right Message?

Why Consistent Team Headshots Matter for Your WebsiteLet’s talk about first impressions. When someone lands on your company’s website, your “Meet the Team” page is often one of the first stops. And what do they see? Hopefully ...

Woman cutting up a credit card.

April

3

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2025

Brand Photography vs. Stock Photos: Why Custom Images Make a Difference

 We’ve all seen those perfectly polished stock photos—the ones with overly happy handshakes, generic office setups, or people who clearly don’t work at your company. While they might be convenient, stock images rarely capture ...

Woman in a blue shirt leaning on a pile of books.

March

1

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2025

How many (and what kind) of photos does your website need?

So, you’re building a website (or refreshing your current one)—exciting! As a personal brand photographer, I know that one of the most important elements of a standout website is high-quality brand photos that instantly connect with your ...

February

2

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2025

Why Aren’t You Using Your Brand Photos? (And How to Fix That)

You’ve invested time and money into a brand photoshoot, and now you have a gallery full of stunning images. But... they’re just sitting there. Why? You’re not alone—many business owners find themselves in the same spot. ...

Woman laughing and throwing snowballs in the air

January

1

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2025

Not Just Another Blog About the New Year: Cultivating Growth Through Brand Photography

 The New Year isn’t just a date on the calendar—it’s a fresh opportunity to realign, refresh, and refocus on what matters most. Whether you’re building a personal brand or growing a product-based business, this is your ...

Mushroom tincture in bottle with dropper surrounded by flowers

December

4

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2024

How To Make Your Products Pop!

 What Great Photos Can Do for Your ProductsIn a world where attention spans are shorter than ever, having standout product photos is no longer just a nice-to-have—it’s essential. Whether you’re selling online, in stores, or ...

Woman sitting on a bright pink couch looking off and smiling

November

11

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2024

How Your Brand Photos Become the Ultimate Marketing Tool (And How We Make It Happen Together)

So, let’s talk about how your brand photos can become your ultimate marketing tool. I know—it sounds bold, but brand photos have such a unique way of telling your story, connecting with clients, and bringing your business to life. ...

Woman standing in front of a desk

July

3

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2023

Who Invests in Personal Brand Photography?

You may have thought about having personal brand photos taken for your business but are still thinking to yourself- is this really worth investing in? What are the benefits? I’m camera shy- why should I do this?Well, to start, using custom ...

woman sitting on steps in white shirt

June

1

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2023

Frequently Asked Questions About Personal Branding Photoshoots

There is so much value to be gained from having a personal brand photo shoot done for your business. Brand photos are a key component to creating those deep connections with your audience that grow your brand, increase sales and expand your ...

Woman standing wearing shirt that says She Believed She Could So She Did

May

1

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2023

What Makes A Strong Brand?

When we think about a strong brand, we usually think of the name, logo and colors of a business’s brand. However, a strong authentic brand runs A LOT deeper. Every successful brand has its personality, values and story engraved in every part. ...

Amy Crosby sipping coffee out of cat themed mug

April

3

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2023

What is it like to work with me on a personal branding photoshoot?

A personal branding photographer should be able to capture your whole brand, including both the confident and professional side, as well as the fun and personal side. Someone who can help you through the whole planning and photoshoot process, from ...

Woman reclining on brown couch

March

1

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2023

Why lifestyle and product photos are equally important

For those offering a product, possibly in conjunction with a service, product photos are an obvious “must have” for your brand. Potential customers need to know what your business offers. What is maybe less obvious (but still just as ...

two chairs on outdoor patio facing each other with coffee table in between

February

1

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2023

How to style a space for your photoshoot

You don’t necessarily need an entire styled studio in order to achieve the perfect backdrop for your photos. There’s no need to go crazy stressing over the space because when it comes to brand photography, simple really can be best. As ...

Kelly Vogel smiling at camera and working in notebook

January

2

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2023

5 Steps To A Brand Refresh

Most companies will undergo a periodic brand refresh. When a business decides to go through a brand refresh, it’s usually because the core of the company has remained strong, but the messaging or visual face of the company has become outdated. ...

Amy Crosby sitting at laptop while holding professional camera

December

1

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2022

6 Questions You Should Ask Your Photographer

When you’re hiring a branding photographer, you aren’t just hiring someone to take pictures for you. You want someone who understands your brand, vision and style and can portray that visually through the finished photos.How do you pick ...

November

1

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2022

What a branding photoshoot should include

Your branding photoshoot should include various types of photos in order to convey the full vision and personality of your brand. By the time you’re done, you should have a full visual representation of who you are and what your brand has to ...

October

3

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2022

5 Tips For Fall And Winter Photoshoots

Having a branding photoshoot outdoors in the fall or winter can lead to some breathtaking photos. The vibrant landscapes make beautiful backdrops, plus the added bonus of foregoing any rental fees! The weather does throw in some extra factors ...

Woman in brown leather jacket headshot photo

September

1

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2022

4 Reasons To Hire A Professional Branding Photographer

As you grow your business, you might find yourself considering whether or not to book a branding photoshoot with a professional photographer. While you could absolutely use the portrait mode on your iPhone and self-time your own pictures, you ...

woman in purple shirt standing holding pink dumbells

August

1

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2022

Easy prop ideas for your branding photoshoot

Utilizing the right props in your branding photoshoot can make a significant difference in the appeal  of your photos. However, that’s not to say that you need to go out and spend a bunch of money on fancy props to make your branding ...

woman leaning against wall outside wearing pink jacket

July

5

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2022

Finding the perfect location for your branding photoshoot

The location you choose for your branding photoshoot has a big impact on the entire vibe of your photos. Before you decide on a location, you need to consider how you want your branding photos to look and feel to your clients. Are you trying to give ...

photo of hands using jenga pieces

June

17

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2022

6 Types of Photos Your Brand Should Have on Social Media

Using quality images, and using them correctly, is a great way to look professional on social media and increase your brand’s credibility. With the right photos, you can quickly and easily get information out, improving your interactions and ...

headshot of woman sitting in front of tree wearing blue shirt

May

3

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2022

8 Types of Photos To Include In Your Brand Photoshoot

A branding photoshoot is designed to show off your business and services. The photos taken at your shoot should portray your brand and self in a genuine and true way. This is how you create that human connection with your audience and keep your ...

woman standing against greenery with words dont worry be happy on greenery

April

1

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2022

4 Tips For Boosting Your Confidence at Your Next Brand Photoshoot

For most of us, being in front of the camera feels unnatural, and possibly even terrifying. Everything from what to wear the day of, to what to do with your hands and where to look is enough to make your head spin. This lack of confidence is why so ...

woman sitting at laptop on desk

March

1

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2022

How to prepare for your Branding Photo Shoot

You’ve made the decision to hire a professional brand photographer and have a branding photo session for your business- congratulations! This is a huge step in solidifying your brand identity and elevating your professional image. If ...

headshot photo of woman with orange top

February

1

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2022

7 Wardrobe Pieces for your Branding Shoot

The biggest question I get asked, as a professional personal branding photographer, is what do I wear? Look through your closet, but here are some specific ideas for you to assemble your perfect outfit selection. A dress. This can be the ...

January

3

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2022

Why Branding is More than just a Headshot

We’ve all heard about branding and personal branding, but most people think it’s little more than a glorified headshot- sort of a 1990’s Glamour Shots version of your business profile image. Not really. But first, let’s ...